Who I Am

I’m Oyéta Kokoroko, founder of the award-winning skincare brand OKOKO Cosmétiques, creator of IKONIK Magazine, and a multi-disciplinary mentor and strategist for entrepreneurs who want to grow with clarity, credibility, and confidence.

Over the past 8+ years, I have:

  • Grown a globally recognized beauty brand featured in The New York Times, ELLE, and The Globe & Mail
  • Won 39+ international beauty awards
  • Built a strong personal brand and trusted online presence
  • Helped founders, creatives, and experts elevate their brand, innovate their products, and attract valuable opportunities
  • Created platforms (like IKONIK) to boost digital visibility, credibility, and storytelling

But more than anything,
I know how to bridge the gap between vision and execution.

Why I Do This Work

I’ve been there, doing the work, building something purposeful... yet still missing the clarity, connections, and visibility that make scaling and standing out easier.

That’s why I created IKONIK Mastery, to help you build a strong brand, learn how to grow and scale your brand, and become known in your space. Because when your brand is positioned right, everything changes:

  • Clients trust you faster
  • Your offers sell more easily
  • You attract aligned opportunities, press, and collaborators

My Signature Approach

What sets me apart?

A rare blend of creative direction, brand strategy, product development, and visibility-building — grounded in real-world business success and emotional intelligence.

Through 1:1 consulting, masterclasses, and strategic programs, I help you:

  • Clarify your brand identity & positioning
  • Craft a high-performance luxury skincare line
  • Refine your offers so they sell
  • Elevate your digital presence (website, messaging, content)
  • Get featured & amplify visibility through storytelling
  • Attract aligned clients, press, and collaborators
  • Build a sales-ready D2C website that converts
  • Master online marketing (email, content, funnels)
  • Position for awards & press features

I don’t believe in fluff or formulas. I believe in strategy, substance, and execution.

My Mission?

To help you build a brand that people want to buy from, not just once, but for life.

To help you grow and scale online on your terms, with a brand that is meaningful, profitable, and deeply aligned.

Ready to Build an Iconic Brand?

Let’s work together to turn your brilliance into a brand that stands out and sells. Whether you're looking for a deep 1:1 strategy or want to join a powerful mastermind group, I’m here to guide you every step of the way.